3 Dos & Don’ts of Setting Up an Online Business!

“I want to have my online business” – is a great thought to have. It is a sign that you have an entrepreneurial psyche. But talk to someone who already has an established online business and they will give you a whole list of things that they wish would not have done. I believe that setting up an online business is not a piece of cake. There are a lot of aspects you need to consider. After all, the decisions that you make initially will have a huge impact on your business at later stages.

So, before you think, “Big deal! I just need to pay $12 for a domain name, choose a free website template, and get going”; consider these dos and don’ts. 

Let us start with the Dos first.

1. Have a business plan

Remember the adage “Look before you leap”? Well, it kind of applies here. Before setting up an online business, you need to understand that a business plan is the blueprint for your business.

2. Know Your Audience

First, you need to define your target audience and conduct a survey to find out how you can meet the needs of your customers.

3. Accept Criticism

Let us say someone advises you to hire a dedicated Magento developer and get your website developed in Magento. With Magento, you get to have all the solutions that an e-shop would need. So, listen to the feedbacks as it will help you understand your customers, offer a better product, and provide better customer services.

Now, let us talk about the don’ts:

1. Do Not Procrastinate the Launch

Practice how to create a product, generate a buzz, set targets, and launch it on time. Approach an ecommerce web development company to help you if you want. Only then, you will start generating revenues.

2. Do Not Have Unrealistic Expectations

There is no such thing as an overnight success. If you think you had misconceptions about certain aspects, rework on your original plans.

3. Do Not Ape Your Competitors

During the initial years after my business launch if someone asked me a question like, “Why should we choose you for Magento Ecommerce Website Development?” I used to give generic answers like “’Coz we’re better than our competitors.” But later, I realized that such generic reasons do not work anymore. It is very important to stand out from your competitors and offer them with something unique each time.

Winding up:

One needs to ensure that one indulges into best practices before launching a business. So, conduct R&D about your industry, try to know about your competitors, come up with a fantastic business plan and above all, know what not to do when setting up an online business.

The above-mentioned dos and don’ts are stemming out of my experiences. It does not mean what works for you will work for me.


View original Source: https://www.biztechcs.com/blog/dos-donts-setting-online-business/

Websites are Acquiring Responsiveness. How it Impacts eCommerce Industry? – Part 2

Several surveys are carried out, which states that the invention of digital devices like smartphones, tablets, wearable devices etc. has boosted the access of eCommerce websites. This era of internet demands every digital device to support and offer easy access to internet ecosystem. Well, this trend has affected eCommerce industry immensely. Majority of the web traffic is generated from the internet enabled digital devices. With this study, eCommerce websites owners can observe the importance of online stores to have responsive design.

To compete with the current online market, store owners need to think over the type of features to add in the website to make it popular and better UX. Responsiveness is one such feature that needs to be added in the online store.

Hope you all liked the first part of this post, which was about the latest trend of websites acquiring responsiveness. This is the concluding part of the article posted previously. It will talk about how eCommerce industry is affected by this trend.

Let us have an insight about benefits of making your online store responsive.

Websites Access Regardless of Screen Resolution

If there would not be any barrier like, you require specific screen size to access websites then web traffic towards your website would increase notably. Consult web development companies for building responsive website, which would help your eCommerce business to grow seamlessly. Today’s modern buyers do not like conditions or limitations while satisfying their online shopping requirements. Giving them freedom to access your website from any device would help them access your e-store easily thus boosting your eCommerce business.

Be it a smartphone display, a tablet screen or a desktop resolution, the design elements like buttons, text boxes, icons etc. should provide similar view. The visual objects should adapt the screen size and adjust themselves with the display automatically.

Cost Effectiveness Balances Business Budget

Cost is the biggest factor any eCommerce business would look upon. Building responsive website costs too much, is just a myth. The reality is the development cost of a responsive online store is slightly more than the unresponsive website development cost. But, the cost does not exceed too much that it becomes unaffordable for companies to implement it.

A single website fits across the devices with varied shapes and sizes, isn’t it great? Just one solution for multiple devices would be the trend in the near future.

Enhanced Search Engine Visibility

Among myriads of development platforms available in the market, Magento development platform is the solution used by several eCommerce giants to get better search engine ranking.

Are you thinking – why only Magento? Well the answer to this question lies in the list of features packed in Magento platform. It offers your online store search engine friendliness, which helps your business get a vigorous push.

Responsive websites are crawled on the priority basis by popular search engines. Thus, Google will easily find your website, if it is well created. Optimize your eCommerce website and reach out your target audience faster.

Get new customers by implementing responsive design in your website. Every eCommerce business owners should follow this design strategy as soon as possible to generate sales. We promise to be back with some more such sequential articles very soon.