Showing posts with label Magento Store Development. Show all posts
Showing posts with label Magento Store Development. Show all posts

Wednesday 17 June 2015

Websites are Acquiring Responsiveness. How it Impacts eCommerce Industry? – Part 2

Several surveys are carried out, which states that the invention of digital devices like smartphones, tablets, wearable devices etc. has boosted the access of eCommerce websites. This era of internet demands every digital device to support and offer easy access to internet ecosystem. Well, this trend has affected eCommerce industry immensely. Majority of the web traffic is generated from the internet enabled digital devices. With this study, eCommerce websites owners can observe the importance of online stores to have responsive design.

Websites-Responsiveness-Impacts-eCommerce-Industry-Part-2

To compete with the current online market, store owners need to think over the type of features to add in the website to make it popular and better UX. Responsiveness is one such feature that needs to be added in the online store.

Hope you all liked the first part of this post, which was about the latest trend of websites acquiring responsiveness. This is the concluding part of the article posted previously. It will talk about how eCommerce industry is affected by this trend.

Let us have an insight about benefits of making your online store responsive.

Websites Access Regardless of Screen Resolution

If there would not be any barrier like, you require specific screen size to access websites then web traffic towards your website would increase notably. Consult web development companies for building responsive website, which would help your eCommerce business to grow seamlessly. Today’s modern buyers do not like conditions or limitations while satisfying their online shopping requirements. Giving them freedom to access your website from any device would help them access your e-store easily thus boosting your eCommerce business.

Be it a smartphone display, a tablet screen or a desktop resolution, the design elements like buttons, text boxes, icons etc. should provide similar view. The visual objects should adapt the screen size and adjust themselves with the display automatically.

Cost Effectiveness Balances Business Budget

Cost is the biggest factor any eCommerce business would look upon. Building responsive website costs too much, is just a myth. The reality is the development cost of a responsive online store is slightly more than the unresponsive website development cost. But, the cost does not exceed too much that it becomes unaffordable for companies to implement it.

A single website fits across the devices with varied shapes and sizes, isn’t it great? Just one solution for multiple devices would be the trend in the near future.

Enhanced Search Engine Visibility

Among myriads of development platforms available in the market, Magento development platform is the solution used by several eCommerce giants to get better search engine ranking.

Are you thinking – why only Magento? Well the answer to this question lies in the list of features packed in Magento platform. It offers your online store search engine friendliness, which helps your business get a vigorous push.

Responsive websites are crawled on the priority basis by popular search engines. Thus, Google will easily find your website, if it is well created. Optimize your eCommerce website and reach out your target audience faster.

Get new customers by implementing responsive design in your website. Every eCommerce business owners should follow this design strategy as soon as possible to generate sales. We promise to be back with some more such sequential articles very soon.