UI-UX Web Design Trends That Will Influence Businesses in 2017

The web has measured a long distance in the past decade, probably much more than anything else that counts. Internet users have multiplied over the years, surfing the web for shopping, banking, reading, communicating, socializing, and what not? And with the number of increasing users, websites have been mushrooming at a jet speed, making the web more competitive than ever before. ‘Basic’ is no more an acceptable norm when it comes to online stores and other websites. To be on the top and excel, you need to keep up with the latest trends. These trends are based on latest additions to the web market taking it further on the road to progress.

The ultimate motive of these digital design trends is to provide enhanced User Experience (UX) by providing a modernized User Interface (UI). As the web is changing rapidly, these trends are quite dynamic. In this blog, we have jotted down the ongoing UI-UX Web Design Trends based on recent market research and user reviews.

Smart Personalization

Till now, it was pretty much enough to add stock images from the internet to your website but now even older and already popular websites are getting a makeover by adopting creative design solutions to make their websites a better view to visitors. Everything from icons and illustrations to product pictures and website promotions needs smart personalization to enhance user experience. The idea is to create a brand of one’s own by customizing every aspect of the business on the line of thought of the brand.

Personalization not only increases the appearance of the website, but also augments user interface by offering an attractive and smarter site to the user. Website owners must consider designing personalized icons which are compelling enough for the visitors/customers to explore the site further. Product images and videos even though from same brands are now being manually shot in the store’s dedicated studio to present the product from a different perspective than competitive stores are displaying. And the results are visibly rewarding.

Time Controlled Designs

For a considerable time, UX was being estimated on the basis of how much time a customer spends on the site. This perspective is eventually getting outdated. Now, the UX depends on how swift your website is and how quickly it can cater to the requirements of the customer. The customer shouldn’t be forever lost surfing through the products and service they don’t require. Websites are now expected to be designed in smarter way. Filters and smart find options are the new UI-UX trends.

Time controlled designs appreciably help in achieving UX by providing the customer what they want in no time. The world is moving more rapid than ever and an ecommerce store isn’t where a user wants to wander off exploiting their crucial time. Faster services significantly facilitate UI of the website further leading to a great UX as well.

Advanced Animations

The web market is developing at such a rapid pace that trends alter even before the previous one settles in. While we were just witnessing a changing trend of showcasing high definition designer pictures as product images instead of the boring white background workable images, there are already animations and videos emerging up as the latest addition to progressing UI of websites.

Animations are a funky way to present your idea in front of your customers. Moreover, creating animations for your store is comparatively budgetary for your website than shooting new videos every other day. But one important thing that websites need to consider is that the animations shouldn’t be forced. At the end of the day, they aren’t for entertainment but serve a purpose and should be designed accordingly.

Focus on smaller devices

Till now the focus of website designs was on computers and laptop screens. Later on, a workable version for small screens like mobiles and tabs was launched to ease navigation through multiple devices. But now, the trends are altering. Graphics design is now prioritized for mobile devices as the user ship has significantly moved from laptops to smaller screens.

A logical explanation of focusing on mobile devices as primary source of customer interaction is the number of devices people own. Computers and laptops are common these days but not as much as mobile devices. Almost every person who qualifies as a customer owns at least one mobile device with internet connection and spends much more time on their phone than on comparatively cumbersome devices like computers and laptops. Therefore, the latest UI-UX trend demands a responsive website design developed primarily for such devices.

Long Scroll Websites

Though scrolling is more of a basic function of a website than style, but the way websites utilize at a particular point of time can easily be acknowledged as the trends of those times. Presently, we can often spot websites adopting the long-scroll option for displaying content rather than increasing the number of pages. It is aimed to enhance the design of the website and also adds notably to the user experience.

This fashion of long scroll websites has also a direct connection to the trend of mobile websites. Mobile users tend to scroll through the whole page if the content seems relevant rather than clicking and moving to different links for content. This also facilitates a quick look over large volume of content without interruption. The long scroll method forms a linear narrative and imparts seamless content which directly affects the UI and UX of the website.

Flamboyant Color Palettes

The minimalistic website design is still an ongoing trend as was a year ago but the aspects of the design are changing. Keeping the websites too simple was hindering UI and UX to an extent as all websites were unconsciously getting a similar look, providing monotonous UI. The solution to this was derived by adopting attractive color palettes for websites which helped to keep a minimalist design which was far from ordinary.

The use of vibrant colors is intended to gain customer attention and at the same time increase the appeal of the websites, which flat colors fail to provide. You can choose contrasting colors or a themed website with different shades of colors from a particular group. The options are limitless but the test lies in choosing the right option at the right time and for the right thing.

Conclusion

UI-UX trends aren’t only aimed at increasing the aesthetic appeal of the website but greatly affect your visibility on the internet. The competition to survive within the online market is cutthroat and to make a mark is getting trickier by the day. You don’t get to wait and watch if something works for others, to decide it for yourself.

It all happens instantly and the only option you can consider is a bit of market research before adopting something for your website. The rule applies to web designs much more than anything else because it immediately forms the first impression on your visitors. So essentially, either you adopt something straight away and be the trend setter or get the tag of just being a follower. The decision is up to you!

Analyze your Website: Is it Modernized?

Remember: “Website represents business to the internet users!” This sentence is no more just a belief, but a reality. There are several businesses that totally depend on their website and online customers. eCommerce websites is the biggest example that proves online business website is as crucial as bricks and mortar store. The changing world aims to make internet as their prime requirement after food and shelter.

Internet users are coming across several types of websites active over World Wide Web. These websites are said to be modern not because it is packed with attractive images and creative fonts, but because they contain all the latest features and functionalities simplifying users’ requirements.

What it takes to Modern Website Design?

Enticing Appearance

You can make your website design highly attractive and this is one of the crucial must have factors for your website. Does that mean you need to consider website design trends of 2015? Of course, considering on the latest design trends will offer your website an astounding and unmatched look and feel.

Today’s website needs to be responsive by nature. This is the ultimate requirement for the world going mobile. If you’re up to making an excellently attractive website packed with reliable features and enticing visual content and if it does not fit the mobile device screen when accessed through smartphones or tablets, it would be hard for visitors to stay on the website for more time.

It is also advisable to keep the design matching the category of the website. For instance, if you own a music website, infuse the theme with dark color shades and suiting visual elements, the same way if you own a website that retails apparels for females, infusing the theme with eye-catchy colors and attractive theme elements would be the best idea. Well, appearance of the website design is equally important as its speed and performance.

Optimized Content

You might be thinking that the visitors arriving to the website will get attracted towards the website design; it is true, but this does not mean your website content should be dull. To avail great visibility, the content of the website must be optimized. This will help your website get good ranking among popular search engines.

It’s the era where even images used in the website need to be optimized for better visibility. Visual content is the latest trend igniting the website popularity. Giving creative website designer, a reason to innovate with the visual content trend, websites are adapting modernized approach.

Seamless integration

Integration is the term referring to syncing of any module or website element with the website architecture. Easy integration is the must have feature of any modern websites serving across the industry verticals. The need for new modules or features is irrespective of time. You need to develop flexible websites to match the requirement of integration.

Elements of Current Trends that your Website should Contain

Visual Content

“What you see is what you get.” Visualized content, like images with content, video and audio content is trending nowadays. Build websites having visual content and increase its popularity over internet.

Content Management System

Adding or removing content to and from the website is an easy task if the content management system used is packed with latest features and functionalities. Choose the web development platform that offers an excellent CMS solution for simplified content management.

Build a business website that impacts the visitors strongly. Feature-packed attractive website is what will change the forthcoming design trends.

Websites are Acquiring Responsiveness. How it Impacts eCommerce Industry? – Part 1

Ever changing technology trends have always been the game changers. In the current digital scenario, portable devices like mobile phones, tablets, wearable devices etc. are the next generation technologies, which are driving revolution in the digital era. Portable devices supporting internet interface are trending nowadays. We can observe that internet lovers are shifting their preferences from desktops to mobile devices for leveraging portability.

With this change, web development companies have accepted this challenge of transforming website development process to meet the change in internet access methods. Interactive and responsive website is the crucial requirement nowadays. Even Google has recently released an algorithmic update stating websites must be responsive. Even search engines are set to crawl websites that are mobile friendly.

To align with this new updates, responsive websites performs better over internet as compared to those which are not. Not only the screen size will be affected, but aspects like clicks will be replaced by touch, monitor will be replaced by mobiles devices with smaller screen size etc.

Why Websites needs to be Responsive?

The Mobile Era

Today, digital market is filled with variety of smartphone devices. With this small device, you can perform all the tasks efficiently for which you otherwise require a computer. Accessing emails, downloading content, viewing PDFs and many more were impossible to perform with just a mobile phone. The modern smartphone are capable of offering several functionalities as well. A smartphone has made our lives simple and easy. Responsive website design allows users to access websites through their smartphones. Thus, it bridges the gap between customers and businesses.

Development Cost is Reasonably Balanced

The development cost of a responsive website is somewhat more than a traditional website. But it does not cost much, which you cannot afford it. There is no need of making separate websites for every device. Responsive website can be accessed from all the devices, thus you can reduce the development cost as one responsive website works for all the devices.

Offers Great User Experience

You might get surprised that the responsive websites does not change its visuals like icons, images, fonts etc. Whether it is viewed through desktop or through a smartphone device, it looks similar. Only change you can observe is the varied dimensions of the website design elements like textbox, buttons, links etc. Users accessing responsive website through their smartphones receives improved user experience.

Do you think, in spite of making device specific websites, adopting responsive website approach would be a smarter decision? The next generation digital market deserves a modern approach to meet challenging and changing user requirements.

Stay tuned to check its effects over eCommerce industry in the next part.

Top 5 Website Designing Platforms

What You See Is What You Get – editor is the basic requirement of any web designer to implement his innovative ideas for building alluring designs for websites. Be it a CMS, eCommerce or any other website type, its design is its first impression, which can create a brand image for businesses. The same way, dull and unattractive design may impact your business performance adversely. Let us now check the top 5 website designing platforms which convert ideas into reality.

Top 5 Website Design Platforms

CoffeeCup HTML Editor

This software is a commercial product helping designers to craft versatile and enticing website designs. Its free version is also available, which have limited tools and features. Use the complete version to leverage its best features and make the design, highly attractive. With this software, designers can create versatile website designs. Be it a responsive or a website with a flat design, this software helps building great design. Using it does not require expertise as it is very simple and easy as compared to other HTML editors.

Dreamweaver

Dreamweaver is a proprietary design software served by Adobe systems. It was initially created by Macromedia, which was later acquired by Adobe systems in 2005. It is a remarkable tool for crafting HTML design, which is often used by website designers since years. It supports huge range of plugins and in-built features of HTML5 and CSS3 too. The pack of in-built website templates makes it reliable and usable.

Notepad ++

This software is a powerful editor for adding or modifying website’s source code with myriads of features. Designers can easily fix the errors in the code as this editor highlights the error. This feature even saves valuable time spent in coding. Features like code folding and auto completion helps designers to leverage its benefits like powerful search tool, bookmarking, document navigation, macro support etc. It’s simple and highly configurable user interface makes the designing process much easy.

Bluefish Editor

Bluefish is a free editor software, packed with several tools useful for web development and web / graphic designing. It supports several web development and scripting languages like ASP.NET, CSS, PHP, JavaScript, HTML etc. along with great tricks like syntax highlighting, powerful search, replace tools, code folding, auto completion etc. With the wizards present in the editor, objects like CSS, tables, forms, video and audio can easily be added to avail its features and benefits, while building enticing web designs.

Microsoft Expression Blend

This software is a user interface design tool, which was developed and retailed by Microsoft enterprise. It aimed helping the designers to create graphical interfaces containing features of web and desktop applications. Building interactive websites with this editor is an easy task.

This top 5 list might not be complete, but this list is made referring our choice and perspective. All the editors listed here are widely used due to its unique and comprehensive features. You can select any of them, given your design and development requirements. Get started by choosing a suitable editor and design eye-catchy websites effortlessly!