Showing posts with label Mobile Responsive. Show all posts
Showing posts with label Mobile Responsive. Show all posts

Thursday 11 June 2015

Websites are Acquiring Responsiveness. How it Impacts eCommerce Industry? – Part 1

Ever changing technology trends have always been the game changers. In the current digital scenario, portable devices like mobile phones, tablets, wearable devices etc. are the next generation technologies, which are driving revolution in the digital era. Portable devices supporting internet interface are trending nowadays. We can observe that internet lovers are shifting their preferences from desktops to mobile devices for leveraging portability.

Websites-Responsiveness-Impacts-eCommerce-Industry-1

With this change, web development companies have accepted this challenge of transforming website development process to meet the change in internet access methods. Interactive and responsive website is the crucial requirement nowadays. Even Google has recently released an algorithmic update stating websites must be responsive. Even search engines are set to crawl websites that are mobile friendly.

To align with this new updates, responsive websites performs better over internet as compared to those which are not. Not only the screen size will be affected, but aspects like clicks will be replaced by touch, monitor will be replaced by mobiles devices with smaller screen size etc.

Why Websites needs to be Responsive?

The Mobile Era

Today, digital market is filled with variety of smartphone devices. With this small device, you can perform all the tasks efficiently for which you otherwise require a computer. Accessing emails, downloading content, viewing PDFs and many more were impossible to perform with just a mobile phone. The modern smartphone are capable of offering several functionalities as well. A smartphone has made our lives simple and easy. Responsive website design allows users to access websites through their smartphones. Thus, it bridges the gap between customers and businesses.

Development Cost is Reasonably Balanced

The development cost of a responsive website is somewhat more than a traditional website. But it does not cost much, which you cannot afford it. There is no need of making separate websites for every device. Responsive website can be accessed from all the devices, thus you can reduce the development cost as one responsive website works for all the devices.

Offers Great User Experience

You might get surprised that the responsive websites does not change its visuals like icons, images, fonts etc. Whether it is viewed through desktop or through a smartphone device, it looks similar. Only change you can observe is the varied dimensions of the website design elements like textbox, buttons, links etc. Users accessing responsive website through their smartphones receives improved user experience.

Do you think, in spite of making device specific websites, adopting responsive website approach would be a smarter decision? The next generation digital market deserves a modern approach to meet challenging and changing user requirements.

Stay tuned to check its effects over eCommerce industry in the next part.