Why Go for WordPress to Redesign Your Business Website?

There were days when the purpose of any website was to look good and educate customers about products and services. Fortunately, or unfortunately, the times have changed. And websites became more attractive, interactive, and above all, responsive. In 2017, talk about setting a simple website and you will business owners will nod their heads in disagreement. However, they do want to have their website on a simplistic platform which has easy backend operations and offers ample amount of options.

And when it comes to the above-mentioned prerequisites, WordPress is undoubtedly the first name that comes to our mind. If you are thinking about redesigning your dull, drab, and outdated website, you can consider redesigning your website using WordPress. “Oh, what a task rebuilding again!” you might say. But that’s the last thing you need to worry about. You just need to get in touch with a WordPress Development Company with your requirements and they will take care of the rest.

But before you go about doing so, we will give you some reasons as to why should you consider having a WordPress website design for your company. Check out some of them given below:

Extremely, Extremely User-friendly

The word “user-friendliness” is synonymous with WordPress. Ever since the makers launched it, they ensured that people having the most basic knowledge can operate around it. Now, if you are designing your website, imagine how easy it can get for you! Right from making updates to editing, you can do it all using WordPress interface. Not just that, you can also assign roles to different users and enable them to make changes related to design and content. However, you must remember that WordPress does not let more than one user edit the same content as once.

Your Content’s Soulmate

Well, by now, we all know that the WordPress and content are made for each other. Designed perfectly for content, WordPress is a CMS that enables website owners to take care of their website content with ease. You can write blogs, edit your current content, and interact with your customers with ease. And the best part? You do not need to know have any technical knowledge or know coding. Just log in with your user name password and you can easily add posts as well as pages to your website. These are some of the major reasons why bloggers love WordPress.

Lets You Customize

Some platforms are quite stringent when it comes to making changes with design or themes. But with WordPress, you can go completely custom! There are several plugins, themes, and templates you can find in the market; both free and chargeable. If you want functionality specific to your business, you can get in touch with a WordPress Development Company that can develop a web design compatible to your website. But when given in hands of professionals, you just need to make sure that even though the programmers have built the code, you have the access to your WordPress CMS. And that you can make changes easily.

A Friend of Search Engines

After all, the journey of all websites is about ranking on the first page of Google. WordPress being SEO friendly; is compatible with all SEO elements. It generates an RSS feed which enables search engines to find your content and index it. All you need to do is write some fresh content, use the right keywords, and get going. Your website is sure to have a better ranking, Companies that offer WordPress Website Design also provide with Search Engine Optimization services. You can seek guidance from the professionals of that company and they will help you make your WordPress website even more search engine friendly.

Rocks with Responsiveness

We live in the era in which most of the websites go with “mobile-first” approach. For the obvious reasons that people surf everything on hand-held devices. In today’s times, if your platform does not allow you to have a responsive web design, you do not deserve to survive on the world wide web. So, in case your old website does not work properly on mobile phones, you must hire WordPress developer and make it mobile responsive. Remember, a mobile responsive website is not a choice, it is a rule you must follow to make your business successful.

Winding Up…

The potential of WordPress platform is infinite. With all the above-mentioned features and many more, it is not just a great platform to have your personal website; but also works great for a more complex web project. If you are willing to revamp your WordPress website design, the time could not be better. Conduct your research and get in touch with a company that provides WordPress Development Services at the earliest!

Why Is React Js Development Perfect for Getting Unmatchable UX/UI?

When I hear the words “UX and UI,” I often compare them with fashion. Some believe that it is good to dress simply and be yourself. But, if you put on stylish clothes and look attractive, you are sure to grab some eyeballs. Same goes with website UX/UI. A website with poor UX and UI not just fail to impress the customers but also creates a bad image of your business.

Moreover, the millennials demand everything with a rich feel and robust appearance. They want a design that makes it easy for them to operate and locate things. Thus, it becomes crucially important for you to pay more importance towards UX and UI. React Js is the most suitable technology and React Web Development is the best way to accomplish it.

Why is React Js the Best Technology for Better UI?
The world is crazy for Facebook and Instagram. You know these websites, which have the highest number of visitors and highest mobile app downloads are using React Js Development Services. Furthermore, they are not just using React Js but maintain this technology as well. The message this fact conveys that React Js knows what people like and how to deliver such high standards through UX and UI.

The reason behind making React Js best in the business is its virtual DOM. When you develop an app that has numerous user interaction and real time data updates, the app structure becomes complex. It requires you to pay special attention. Rach JS empowers your app with JavaScript engines and DOM manipulation. Both works together as performance bottlenecks and deliver excellent app processing. It enables your React Js Development Company to develop an interactive app with robust features.

How React Creates Mesmerizing User Interface?
Better the appearance of your app, better the user experience would be. When your application delivers a seamless performance and an interactive interface, it will drive a superior experience for your users. The advance development tools of React Js along with the DOM help your users to build a neat structure. With such dynamic structure, your mobile application works efficiently without any crash ever. This way you React Web Development proves to be the best technology for outperforming user interface.

So, if you want to develop a web application, opting React Js Development Services is the best choice. It offers unmatchable UX/UI and makes a better connection with users.

6 Key Benefits of Asp.net Core for Enterprise Applications

6 Key Benefits of Asp.net Core for Enterprise Applications During earlier times, businesses didn’t have options to have customized enterprise applications with innovative features. To get the desired results, they had to spend relatively high costs. Talking about enterprise applications, one of the most prominent framework is – Asp.NET. Asp.NET is a perfect blend of web development models which contains all the required services to build robust enterprise web applications. It is a new modular framework by Microsoft and .Net community.

 It runs with windows, .Net framework and cross platforms. Asp.net core is an open source with cross-platform support including CLI(Command Like Application). Formerly known as vNext, Asp.Net core supports Windows, Mac, and Linux platforms. It also includes Mobile, Cloud and IOT based solutions along with cloud-based environment. A lightweight and high performing Asp.net core web application development provides its own benefits to develop enterprise level web applications. Today, let’s disclose the benefits of Asp.net Core technology and know why enterprises that gamble on it are winning the market.  

1. Performance

One of its biggest benefits of Asp.net core is – performance. When you compile your code, it automatically optimize it in order to increase the performance. The best part about this particular benefit is that you do not have to change your code.

With the re-compilation it optimizes the code directly. According to the study results from TechEmpower, Asp.net core’s performance is 859 times faster than the previous performance records! Isn’t that spectacular?! Now, this statistics give a long-term commitment and trust to Asp.net core web application development.  

2. Easy Updates

 When it comes to .net framework, it becomes a bit tricky for any Asp.net development company to update new changes. Whenever new changes or updates come up, it becomes a compulsion to release a new framework version. For instance, after the introduction of its new attribute – routing, MVC 5 came into the market.

Whereas, in Asp.net core development services, NuGet package manages every update. Therefore, with the new release of Nuget package version, you can get the new changes by updating packages.  

3. Command line Application

Asp.net core provides the command line, which support all major platforms like Windows, Mac, and Linux. Using Command line application, Asp.net development services can create, execute and host several applications.

 4. Easy Maintenance

With Asp.net coding, less is more! As the language demands less coding, the developers can optimize the coding structure and make it with fewest statements possible. And, lesser the coding, easier it is to maintain.

Keeping yourself updated with all the latest enhancements of the programming language is the key. Always read and learn and about the latest changes about the language. By doing so, you can enhance your maintenance standards.  

5. Cross-Platform

When it comes to Asp.net development services for enterprises, it is mandatory that it supports all platforms. Asp.net is a cross-platform. Which means, you can easily build applications which runs smoothly on Mac, Linux, and Windows with the Asp.net core web application development.

This also helps businesses with more exposure on other platforms. While developing cross-platform apps, you have to develop only frontend with the same C# code for the backend. With the new .NET standard libraries, you can develop your cross-platform with maximum capabilities.  

6. Support for Cloud-Based Development

It is always better to develop cloud-based applications. For large enterprises, Asp.net core provides the development of various type of web applications, Mobile back-end, Internet of things apps and much more! Thus, Asp.net Core is the ultimate solution for your enterprise business needs.

Whether you are a small business or a huge corporate, ASP.net can help you develop your next amazing web application. Consult Asp.net development company today and get started!

Ionic App Development Framework: Things You Must Know

Whenever you talk about Hybrid mobile app development, you will often hear a name that pops up. And that is – Ionic. Ionic framework, often known as Ionic, provides developers with user interfaces that are not available in HTML. And that’s why mobile app development with Ionic is the most sought after amongst the professionals. Through this blog, we will acquaint you with the ins and outs of Ionic framework. Once you know about it in detail, you will be able to decide whether you want to choose it for developing your mobile app or not. So, here we go: Introduction to Ionic Framework The makers introduced Ionic in the year 2013 and Angular powers it. It is a hybrid mobile application development framework that helps developers to build interactive mobile apps. You can use it for an array of platforms like iOS, Android, Windows etc. At present, developers make use of its 3rd version available on Angular 4. Its latest version helps developers to create applications for desktop. Although Ionic Framework quite popular, there are some drawbacks when it comes to the utility of mobile’s native functionalities like Bluetooth, camera etc. If you approach an Ionic Development Company, will recommend some plugins that can help to develop native applications of mobile. We will talk about other cons of Ionic framework in sometime. Before that, let us know: Why and for What Purposes Should You Use Ionic Framework? Here are some of the instances when you can consider using this framework: If you are a start-up and want to go for cost-effective mobile application development on different platforms, you can consider going with it. If you are a web development company and are planning to switch to mobile app development, you can start with Ionic. The best part about Mobile App Development with Ionic is that it is easy to initiate. This is mainly because, the makers have structured it on Angular tech stack. It uses Node modules which makes the applications more robust and effective as compared to other hybrid development frameworks. Developers can start working on the application as it offers superior quality themes and UI components. It has active support communities that offer free and premium support. When and Why Should You Not Use Ionic Frameworks? With pros, there are cons too. Here are some that you must know about: The application interface might not work as swift as native apps for every device. You will find that the in-app performance is also not as smooth as native applications. However, these performance gaps are not clearly noticeable. It is better not to use this framework for developing financial apps as it might not provide robust security levels. Example – Bank or finances related app. Lacks certain native functionalities. You might have to either develop or find a plugin that suffices specific native functionalities. Crafting Hybrid Apps Using Ionic The architecture of this framework is simple for the developers who have worked with Ionic app development. They can use the JavaScript, HTML or CSS of their choice. So, instead of creating a website, the developers can create a self-contained app. The bulk of Ionic app is written in CSS, HTML and JavaScript. If the developers are curious, they can also go into the native layer using native codes or customized Cordova plugins. This framework makes use of AngularJs for its core functionality. Wrapping Up… The makers developed Ionic framework it so that it can bridge the gap between hybrid mobile apps and AngularJs web apps. It makes the most out of Cordova and AngularJs libraries to help developers make interactive hybrid apps. You can say that it is a like a savior for hybrid app development as it offers UI components that you can mould into the framework for platforms like Android, iOS etc. If you are looking forward to take your brand to the next level and improve your customer service experience, Biztech Consultancy can help. Our developers have a good length experience at Ionic and have developed high-quality apps using this framework. So, what are you waiting for? Get in touch with us and let us discuss your project at length.

How to Create PPC Adverts

Marketers bombard us with tons of adverts every day. Whether they are roads, bus stands, washrooms or theatres; every inch of space has some or other kind of advertisement. In fact, we have come to a stage where they no longer overwhelm us. We have a glimpse at them for few seconds and then look away. A similar scenario stands true for online space. Every website you visit, there are pop-ups. And somehow, we always tend to click on “No Thanks”

But look at this from a website owner’s perspective. Isn’t it disappointing to witness visitors leave from your website? Of course, it is! And that is why you need to hire professionals who offer pay per click management services. Remember, if you use PPC adverts strategically and effectively; they are one of the best inbound marketing tactics.

Through this blog, we will provide you with some tips to create PPC adverts that will get you clicks. So, here we go:

1. Make a Sales Copy That Rocks

This is the first thing that any company offering PPC services does. You need to create an impeccable sales copy. Also, your sales copy should have the following aspects:

a) Display the price

Create an advert that displays the price. By doing so, you will attract genuine buyers. Add the price – whether with or without discount in the add.

b) Use Call-to-Action

Although very much in trend, call-to-action is a perfect way to tell your clients what they should do. By doing so, you will be able to lead your visitors to click on your advert.

c) Give Them the Assurance

If your customer is buying from you for the first time, you need to build the trust for your brand and give them the assurance that they are dealing with a trustworthy company.

d) Have It, Flaunt It

If your product has new features, make sure you write a crisp and short description about them in the advert. If you approach a good digital marketing company having quality writers, they would be able to provide a good description of your products and their features.

2. Track the Journey of Visitors

PPC marketing involves experimentation at a lot of stages. Tools like Google Analytics of great help when you want to track the journey of your customers.

3. Be Competitive with Prices

Speak with any company that offers expert SEO services and they will ask you to be competitive with your prices. Your prices should not be too high or low but just within the right range.

4. Make Buyers Feel Special

You must make the customers feel like they have struck gold. Even if they have not. It would make the buyers feel like they saved money by buying from you.

PPC marketing is nothing but a combination of conversion friendly design, marketing tactics and good offers. We hope the above mentioned PPC tactics will help you to generate good amount of leads.


View original Source: https://www.biztechcs.com/blog/tips-create-ppc-adverts-people-click/

Key Elements to Consider Before Choosing an SEO Service Company!

Digital marketing activities are growing rapidly. Businesses have started investing a handsome amount of money for organic SEO services. Digital marketing budgeting has also seen an increase in its share. And why not? Afterall, it is helping companies in delivering impactful results. For this, businesses need help of the professionals. SEO services companies take over and manage their digital marketing.

But, choosing an SEO services company for digital marketing is a complicated task. When you are on a hunt, looking for a quality SEO marketing service provider, the choices on offer are endless. There are too many options available. They differ on the prices, quality, and structure. For best results, you need to look at a few options for filtering some weaker service providers.

When you are investing a decent amount in digital marketing you need to be very sure about the third party SEO service company that you choose. You do not want to incur any kind of losses. You want your investment to be fruitful and provide you full value for your money. In addition, you would want the SEO marketing services to meet your requirements in the most effective way. These are the few key elements you need to scrutinize before you pick SEO services company:

Keyword Profile

An effective keyword profile is essential. You can find this by looking at the customer feedback or with a keyword research tool. The keywords help you reach you to your target audience. People search with the relevant keywords and increase the traffic on your website. An SEO service company should be a good fit for you.

Value for Money

This becomes crucial for choosing an SEO service providing company. Your brand will undergo marketing with the organic service provider you choose. You may save some money today and compromise with the marketing budget. But it would come and haunt you when you do not get the required results. You want quality digital marketing. For this, you may have to invest more but it would churn you more productive results.

Building Links

Search engines see the backlinks to your website. These links divert from a credible and a trustworthy site. It further validates your website. A professional SEO service company will already have established several connections with webmasters. They would also be aware of the link building opportunity. Hence, you must choose an agency that provides this service effectively.

Content Quality

Quality of the content becomes extremely crucial for modern SEO. This is one of the few absolute facts of the digital industry. If your SEO marketing service provider tells you that content do not matter for online campaigns. You must understand that you need to move on. Your brand directly interacts with the people through your digital content. You need to ensure quality of the content.

Achievements

In this highly competitive world, the SEO service company should be proud of their previous achievements. Companies often love to share their achievements. Look closely before you choose one of them and eye the one which suits needs. You must ask for their previously achieved results before you hire one.

Web Design

This is often the most neglected elements. Why is important? Well, your consumer can leave your website and end up increasing the bounce rates. If the design of your web site is not accurate, customers may leave. You should make sure your SEO service company talks about the pros and cons of your websites’ design.

You must choose your SEO marketing company wisely. No one wants switch over from one SEO service provider to other every two or three months. Before going for an SEO service provider, you should identify what your business exactly needs. Your brand’s digital marketing should be a crucial responsibility and it should be safe.

Advantages & Disadvantages of AngularJS

Angular JS is an open source framework for building web applications. Tech giant Google maintains it. Coders face many issues while developing and testing any code. It resorts many of the challenges which the coders may face.

AngularJS mixes HTML codes and app modules to form a framework. Its earlier base was Model View Controller (MVC) Architecture. It was mainly in use for planning rich web applications. But, situation has been on a change since the introduction of the Angular JS 2.

The new and superior features of this technology are a boon for the Angular JS Development Companies. The advanced technology can now naturally be in sync with models and view. This makes AngularJS web development a very simple process. In short, some of the stand out features of AngularJS are:

• Two-way data binding
• MVC structure
• Directives
• Templates
• Dependency injections
• Testing

Apart from these basic advantages, these are the few reasons which make Angular JS the first choice for web development.

Let us look into these advantages in detail:

Most widely used Framework

AngularJS is one of the most widely used frameworks for creating websites. Also, for the mainstream development, Angular JS is in use. Moreover, it has a fine support of a global community of keen and talented developers.

Declarative Code Style

The most hectic job in coding is writing codes for every little function. You need to write multiple codes for adding a single function. With the declarative coding paradigm, AngularJS ensures that the coders have to write fewer codes. The coding reduces for executing the same goals. In simpler terms, you do not need to write all the steps involved in any action. You just have to write the final steps!

Wide Recognition

AngularJS web development is a globally known framework. It is in use for developing high quality apps. In addition, it is also known for developing hybrid apps. Many development frameworks and stacks across the world are using AngularJS for this purpose. It has a wider global acceptance and is trending currently as a technology for developing web apps.

Data Binding

For enhancing the testing ability, Angular JS is in use. Testing enhancement is because the decoupling of data can have the view of DOM element or HTML. The developer can effortlessly identify the logic that controls this data. Moreover, the data separation is also very simple. Hence, the division of UI element and its representation makes viewing a pleasing experience than other frameworks.

We have seen the positives of Angular JS development. Now, let us see why few web development companies remain distant from using AngularJS.

The Disadvantages of AngularJS

Performance Glitches

As the apps developed under the AngularJS framework are dynamic. These dynamic apps lack in performance. Sometimes complex single page apps can have some lags and show glitches while performing.

Need Professionals

An entrepreneur may look at Angular JS as the best suitable framework for web app development. But, you get to know that your classical web development knowledge would create confusion when you use AngularJS. Features like dependency injection and firm can be challenging for you. Either you will have to invest more time in learning or you may have to look for professional help.

JavaScript Mandatory

Nothing in the world is absolute. Is it universal that all the computers and laptops would have a JavaScript support enabled? When you own a business, you want to reach maximum number of people. When JavaScript support is missing, your website or app would not be able to reach these people. Your web app would become less useful. Instead, if you use HTML as the base for web development, this problem eliminates.